Author: Switch
Dimensions without frame: 10x15cm
Variants: change the size and/or the wooden essence of the frame.
The figures of the characteristic Neapolitan cards become designer graphics with "Spacc 'o mazz", an artistic project by the Switch communication agency, made up of young creatives under 35.
The graphics of the 10 Cups intertwine with the well-known portrait of Ferdinand IV, the first ruler of the House of Bourbon of Naples born in the Kingdom of the Two Sicilies. An intuition of the art director Danilo Amato who connected the "carefree" sovereign - Refractory to the study and commitments of court life and the politics of the kingdom -, with the meaning of cartomancy which identifies with the king of cups a dreamer who often chases unreachable things.
The graphics are protected by Plexiglas and surrounded by a fine wooden frame handcrafted by the craftsmen of the GM Group, a leading company in the production and distribution of Italian handcrafted frames. Precisely the synergy with GM Group and Switch, all realities belonging to the same holding company of Le Voci di Dentro, allows our atelier to sell designer graphics protected by precious frames at advantageous prices.